Browse the Collections

by Topic : Promotional materials (26)

Includes: advertisements; furniture -- catalogs; mugs; office furniture -- catalogs; offprints; pamphlets; pens; press kits; samples; T-shirts; tear sheets; tote bags; trade catalogs

Adri fashion design business records

Creator : Adri

1967-2007, 13.2 linear ft
Mary Adrienne Steckling (1934-2006) graduated from Parsons School of Design's Fashion Design Department in 1958. In 1966, Adri -- her professional name -- developed her own line and continued designing under her own labels for the rest of her career. In 1982, Adri received the prestigious Coty American Fashion Critics Winnie award. The records document Adri's business and professional life, with materials largely arranged according to year and season. Includes clippings and tear sheets, photographic materials, press kits, presentation portfolios, sketches, swatches, and video recordings.

André and Creators Studios fashion drawings

Creator : André and Creators Studios

1937-1972, 8.8 linear ft
André and Creators Studios were Seventh Avenue fashion businesses that marketed their designs to clothing manufacturers by subscription. In the mid-1970s Pearl Alexander Lipman, André's co-owner and designer since the 1930s, retired, and the company's design drawings were sold to Creators Studios. The collection consists of reproductions of designs -- some vibrantly hand-colored -- produced and distributed by the two companies between 1937 and 1972.

Donald Brooks papers

Creator : Brooks, Donald

1957-2003, 14 linear ft
Donald Brooks (1928-2005) was a prominent American fashion designer who, in addition to creating ready-to-wear collections and custom apparel, designed costumes for film, television, and theater. He taught at Parsons School of Design for approximately forty years. The collection includes photographs, publicity materials, and original fashion and costume design sketches.
return to top

Bea Feitler papers

Creator : Feitler, Bea

1920-1981, 11.7 linear ft
Bea Feitler (1938-1982) graduated from Parsons School of Design in 1959 with a degree in Graphic Arts and Advertising. She went on to lead an illustrious career as a designer of books, magazines, posters, record album covers and more. Feitler served as art director for Harper's Bazaar and Ms; was consulting art director for Condé Nast, where she created the look for Self magazine; and designed for Rolling Stone magazine. Professional work in the Feitler collection includes layouts, dummies and other pre-publication work; and photographs and contact sheets by a number of the distinguished photographers with whom Feitler worked. Personal materials include mail art, correspondence, photographs, scrapbooks, ephemera, original drawings and collages.

Andrée Golbin papers

Creator : Golbin, Andrée

1947-1996, 0.4 linear ft
After graduating from Parsons School of Design in 1943, Andrée Golbin (1923-2006) led a long career as a painter, graphic artist and illustrator. In addition to serving as art director for Mademoiselle magazine in the early 1950s, Golbin created artwork for a diverse roster of clients, including several modern dance companies, Henri Bendel, and American Cyanamid. The New School Archives holds examples of Golbin's drawings and completed projects in the form of book jackets, children's books, catalogs, and assorted promotional materials.

Margaret Hodge Company project files

Creator : Hodge, Margaret

1945-1980, 2.3 linear ft
After graduating from Parsons School of Design in 1945, Margaret Hodge became director of fashion marketing at Vogue, and in 1967 established her own fashion publicity business. Hodge led multiple marketing campaigns, tying clothing lines to the style and fashion of Hollywood films. The collection largely consists of examples of promotional material from Hollywood films, including publicity, set and costume design photographs, press kits, event announcements and tear sheets. The bulk of the material was produced between 1962 and 1976.
return to top

Issey Miyake, Inc. lookbooks

Creator : Issey Miyake Inc.

2008-2016, 0.6 linear ft
Collection consists of English-language lookbooks and other printed promotional materials for Japanese fashion label Issey Miyake, Inc., produced largely between 2014 and 2016.

Harold Matossian graphic design work for Knoll

Creator : Matossian, Harold

1971-1994, 1.3 linear ft
In 1979, Harold Matossian (Parsons School of Design, 1968) became director of the Knoll furniture company's graphics department, producing invitations, brochures, stationery, catalogs and other corporate literature for the company until 1994. The Kellen Design Archives holds finished examples of these graphics.

Esta Nesbitt fashion illustrations

Creator : Nesbitt, Esta

1944-1964, 23.6 linear ft
Esta Nesbitt (1918-1975), an instructor at Parsons School of Design from 1964 to 1974, created fashion illustrations for such publications as Harper's Bazaar, Mademoiselle, and the New York Times Magazine. Later in her career, Nesbitt employed innovative printing techniques as a children's book illustrator, created performance art pieces, and was one of the earliest to experiment with fine art Xerography. Nesbitt's work in the New School Archives primarily consists of 271 original fashion illustrations, as well as pre-publication layouts, mechanicals, proofs, and tear sheets.
return to top

Commencement, convocation and inauguration print materials collection

Creator : New School

1945-2016, 2.2 linear ft
Collection consists of printed materials produced for The New School and Parsons School of Design's commencement and convocation ceremonies, as well as presidential inauguration ceremonies for New School presidents, and other milestone events celebrated during convocation and commencement, such as anniversaries of the Graduate Faculty of the New School for Social Research.

New School Bulletin collection

Creator : New School

1927-1971, 1.6 linear ft
The New School's publicity office began issuing the New School Bulletin in 1927. The Bulletins -- sometimes referred to as the "Weekly Bulletin" -- contain announcements about lectures, exhibitions, performances and other campus events, information and updates for selected courses, brief editorial features, and other current news about the school. They were issued inconsistently beginning in 1927, weekly from 1943 to 1961, and thereafter with decreasing frequency before ceasing publication in 1971.

New School marketing and promotional materials

Creator : New School

1939-2016, 7.7 linear ft
Printed publicity materials including but not limited to mailers, viewbooks, pamphlets, and postcards generally advertising The New School, or a particular course or program of study.
return to top

New School Publicity Office records

Creator : New School

1918-1993 (bulk 1945-1965), 21 linear feet
This collection largely documents the activities of the New School Publicity Office during the 1940s and 1950s, and reflects the range of functions and activities of the department under the leadership of Agnes De Lima, who directed the department for two decades. The collection includes notes and draft materials for the production of press releases, articles in the weekly New School Bulletin, advertisements and course promotion, and related administrative materials. Also includes materials related to the organization of art exhibitions and special events, and transcripts of radio announcements and speeches. The Dramatic Workshop, École Libre des Hautes Études and Graduate Faculty series in this collection are especially rich in describing the work of these important New School programs.

Designer files collection

Creator : New School Archives and Special Collections

circa 1994-2008, 3.2 linear ft
The Designer files collection was assembled by Kellen Design Archives staff between approximately 1994 and 2008 from a variety of sources (on occasion new files continue to be added). Subjects are typically Parsons School of Design graduates, visiting critics, lecturers or faculty. Folder contents may include clippings, work samples, ephemera, slides, and such printed materials as business cards, postcards, and pamphlets. Information about the designers in these files ranges from as little as one item to multiple folders. For each letter of the alphabet, general folders contain information about multiple designers by last name or common business name.

Fashion look books and merchandising collection

Creator : New School Archives and Special Collections

1960s-2001, 4.4 linear ft
Contains printed and moving image publicity materials produced for late twentieth century fashion designers. Predominant designers include: Calvin Klein, Donna Karan (DKNY), Joseph Abboud, Pierre Balmain, Ralph Lauren, and Tommy Hilfiger. Also contains printed materials produced for Parsons School of Design alumni Anna Sui, Badgley Mischka, Isaac Mizrahi, Marc Jacobs, Narcisco Rodriguez, Peter Speliopoulus, and Bruce (Daphne Gutierrez and Nicole Noselli).
return to top

New School photograph collection

Creator : New School Archives and Special Collections

1920s-1990s, 9 linear ft
This collection primarily consists of photographs of New School students, faculty, administrators, buildings, class sessions, student life, and events. While the photographs span the period between 1933 and 1984, most of the photographs are concentrated between the 1940s and the 1970s.

New School Art Center records

Creator : New School Art Center

1956-1975, 6 linear ft
The New School Art Center was established in the fall of 1960 with a donation from the Albert J. List Foundation, and remained in operation until around 1977. Directed throughout its existence by Paul Mocsanyi, the Center's programs reflected the New School's founding commitment to engage provocative subjects, using art to explore contemporary political and social issues. Mocsanyi's files also document the founding of the Collectors Institute, a membership organization for private collectors established in 1973. Materials include exhibition catalogs, artist files, press coverage, posters, fliers and other publicity, administrative correspondence, and photographs, as well as the files of Paul Mocsanyi.

Parsons School of Design course catalog collection

Creator : Parsons School of Design

1896-2012, 9 linear ft
The Parsons course catalogs collection consists of publications from Parsons New School of Design and its affiliate programs, including catalogs for overseas schools, and continuing education and AAS programs. Catalogs include information regarding pedagogy objectives, school policies and admissions requirements, departmental and course descriptions, faculty and administration rosters, facilities, fees, and examples of student work. Materials for the years 1896-1912 consists primarily of photocopies of print advertisements for the Chase School of Art (which became the New York School of Art, then the New York School of Fine and Applied Art, and, later, Parsons School of Design).
return to top

Parsons School of Design marketing and promotional materials collection

Creator : Parsons School of Design

1913-2011, 3.2 linear ft
Printed publicity materials including but not limited to circulars, mailers, promotional booklets and pamphlets, and postcards generally advertising Parsons School of Design, or a particular course or program of study not connected to a specific department.

Saks Fifth Avenue fashion publicity records

Creator : Saks & Company (New York, N.Y.)

1954-1974, 30 linear ft
The collection is comprised of 75 binders of fashion photographs and press materials promoting Saks Fifth Avenue’s clothing lines between 1954 and 1974, including Sophie Gimbel Originals, ready to wear and custom collections from 1954 to 1967. In addition to providing a rich visual record of the dramatic evolution of style over the course of two decades, the photographs, reproductions of fashion sketch sheets, press releases and other materials shed light on Saks' fashion business development and marketing strategy under the leadership of Helen O'Hagan, who succeeded Grace de Mun as Saks publicity director.

Albert Schiller type pictures

Creator : Schiller, Albert

1927-1964, 1.8 linear ft
Typographer Albert Schiller (1898-1970) created artworks using pre-cast metal type elements. The collection is comprised of 35 type pictures and printing samples featured in a 1976 exhibit at Parsons.
return to top

Burton Schuman student work

Creator : Schuman, Burton

1947-1948, 1 linear ft
Completed by Burton Schuman while a student at Parsons School of Design in 1947-1948 for an advertising design class taught by Betty Carter, the collection includes sketches, illustrations and advertising designs.

Joset Walker fashion design scrapbooks

Creator : Walker, Joset

circa 1932-1988, 4.6 linear ft
French-born Joset Walker (1902-1999) graduated from the New York School of Fine and Applied Art (later, Parsons School of Design) in 1928, and soon became a leading designer of ready-to-wear clothing for Saks Fifth Avenue's Theatrical Department. In 1932, Walker served briefly as head costume designer for RKO Pictures, working under the name Josette De Lima. She returned to New York and began designing for wholesale manufacturer David M. Goodstein in 1940, before leaving the company to found Joset Walker Designs. Often incorporating Mexican and Guatamalan textiles, colors and styles into her designs for the American market, Walker reached the pinnacle of her career in the 1940s and '50s as a designer of casual, feminine clothing for women. The Joset Walker collection includes pages from Walker's scrapbooks, largely comprised of clippings of advertisements for her designs, but also including publicity, photographs of department store window displays, and ephemera documenting Walker's career.

Chester Weinberg publicity scrapbook and sketch

Creator : Weinberg, Chester

1953-197, 1.8 linear ft
Chester Weinberg (1931-1985) graduated from Parsons School of Design in 1951 and served as a visiting critic and lecturer on fashion design at the school from 1955 to 1985. Weinberg rose to fame in the 1960s, establishing his own label, Chester Weinberg Ltd. in 1966. He later became a consultant and was appointed design director of Calvin Klein jeans in 1981. The collection consists of a scrapbook containing news clippings, fashion print ads, and photographs primarily chronicling Weinberg’s career from 1966 until 1975, and one fashion sketch.
return to top

John Weitz papers

Creator : Weitz, John

1945-1998, 70 linear ft
A leading figure in the development of American ready-to-wear clothing, John Weitz (1923-2002) established one of the first American signature menswear lines. Through various licensing arrangements combined with self-referential advertising campaigns, he established an international consumer base. In addition to fashion design, Weitz pursued an array of other interests, becoming a successful race car driver, yachtsman, bestselling author and photographer. Weitz was a visiting lecturer at Parsons School of Design between 1975 and 1995. The collection includes sketches and design drawings, exhibition files, scrapbooks, newspaper and magazine clippings, publications, photographs, and audiovisual recordings of promotional campaigns, fashion shows and television commercials.

Edward Wormley papers

Creator : Wormley, Edward

circa 1908-1991, 19.2 linear ft
Edward Wormley (1907-1995) is often cited as one of the top 20th century designers of American modernist furniture. Beginning at the Dunbar Furniture Company at the age of 23, Wormley eventually became sole designer for the company and maintained a partnership Dunbar for more than three decades. In the 1950s, many of his designs received Good Design designations at the annual Chicago Merchandise Mart/Museum of Modern Art exhibition. Wormley taught at Parsons School of Design between 1952 and 1970. The collection includes photographs, slides, biographical materials, news clippings, technical drawings, Dunbar catalogs, and several original sketches.
return to top